Home Decor and Building Products
Industrial Inkjet technology is making a dramatic impact on the Home Décor and Building products market. This market was traditionally serviced largely by gravure printing and in some instances silk screen. These technologies required large print runs, extensive set up time and generally are suited for a fairly simplistic flat design. Inkjet technology has enabled these industries to supply higher resolution, photo quality imagery while massively reducing global inventories. Further this technology allows for a dramatic capability of mass customization with just in time inventory. For example printing photo realistic quality wood grains allows the masses to afford even the most exotic woods. Wall paper can now be printed with custom designs or colors that compliment your furniture and flooring.